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What is a marketing plan and why do you need one?

Content Marketing

06 Apr 2021
Digital Content Marketing Inbound Marketing | 6 min read

What is a marketing plan and why do you need one?

“Good fortune is what happens when opportunity meets with planning.” –...

By Kia Irving
01 Jun 2020
Communications Content Marketing Inbound Marketing | 5 min read

Is your content marketing in a funk? Here are five ways to get back on track

Content marketing has been all the rage for the last 10-12 years. By n...

By Pontus Staunstrup | Stockholm
23 Apr 2020
Content Marketing Creativity UK | 3 min read

No matter how far you travel, it’s hard to escape the corporate comfort zone

We’re living through strange times, but as lockdown continues we’d lik...

By Oliver Davy | England
13 Dec 2019
Content Marketing Creativity UK Featured UP Membership | 4 min read

A CARTRIDGE IN A CARE FREE: 12 Writing Tips for The 12 Days of Christmas

Christmas will be upon us before we know it, with the attendant ‘downt...

By Stuart Delves | UK
18 Jun 2019
Content Marketing Video Featured | 9 min read

Five types of video every business needs

Striving to keep up with trends in website and social media content ca...

By Mike McDowall | Mallorca
28 May 2019
Digital Content Marketing Life Science Marketing Inbound Marketing | 10 min read

A guide to multichannel marketing in the pharma industry: From email to content marketing

When a concept such as “multichannel marketing” becomes an increasingl...

By Fredrik Holmboe | Stockholm
20 May 2019
Content Marketing Life Science Marketing Inbound Marketing UP FOR LIFE Featured | 9 min read

How to create a successful life science blog for your business

You’d be hard-pressed in this age of social media to find a life scien...

By Liz Roquemore, PhD | Cardiff, UK
13 Mar 2019
Content Marketing | 5 min read

Why content marketing is essential today

 You probably have not failed to notice that content marketing is a po...

By Shari Monnes | Boston
14 Nov 2018
Content Marketing | 4 min read

Why social selling accelerates your account-based marketing strategy

With social selling, your sales team leverages their social presence t...

By Aleksandar Debeljak | Sweden
29 Oct 2018
Content Marketing | 3 min read

How content marketing produces great ROI for these brands

Are you hesitant about the benefits that content marketing can bring t...

By Aleksandar Debeljak | Sweden
29 Aug 2018
Content Marketing | 4 min read

Content marketing: How to adapt to the new way of selling

From driving more leads into the sales funnel to building long-term re...

By Shari Monnes | Boston
27 Apr 2018
Content Marketing Inbound Marketing | 3 min read

Are you up to speed with inbound and content marketing?

For the last half a decade or more, inbound and content marketing have...

By Shari Monnes | Boston

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