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5 Tips for Getting the Best Results from Video Interviews [Video]

October 10, 2017 | Ewan Cameron
Filmed interviews are a great way to add visual interest to a website, presentation or sales material, as well as to get information across to your audience quickly. Interviews can help showcase your internal experts or align your business with important industry thought-leaders. And they typically don’t require a huge production budget to do successfully.

Video, Communications

Essential elements of brand consistency in video marketing

April 06, 2017 | Ewan Cameron

According to emarketer, ad spending on digital video in the US is predicted to reach $28.08 billion in 2020, up from $9.90 billion in 2016. And it's expected to continue to grow at double digit rates. 

As the viewing behavior of people dramatically changes, the importance of video sharing sites such as YouTube has greatly impacted the revenues of traditional TV advertising. As the old world dies, the new world is born. Traditional broadcast TV is dead, and on-demand online video is rapidly taking its place.

Digital, Branding, Video

Blog: Swedish | English

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