up focus area header images.002

What's UP?

Read the latest from our blog

A day in the life of a digital nomad: How alternative work arrangements make gig companies work

June 21, 2018 | Alex Beeching

Working in the cloud as part of the gig economy company has advantages. As a cloud-based company, UP There, Everywhere embraces the lifestyle of digital nomads. In fact, alternative work arrangements are a major part of the appeal for UP members who tend to live around the world – some following a digital nomad lifestyle, others working from home or in shared co-working office spaces, but all working in the cloud. Let’s take a closer look at why one new UP member chose to leave the 9-to-5 world to work in the gig economy, or as UP calls it "e-ployment”. 

Cloud, E-ployment, International, Digital

Why I quit a steady corporate job for e-ployment

February 21, 2018 | Jesper Ek

There’s a difference between knowing the path and walking the path. You might remember this passage (a version of a wise old saying) from the movie The Matrix. It applies to a recent life-changing decision I made, and I think many people might relate to it.


From startups to services: Three secrets to building a successful cloud-based business

February 12, 2018 | Lawrence Masle

It’s no secret that the cloud has significantly disrupted the way businesses are run today. Think about Über, Amazon and Facebook. Yet, most businesses have not moved into the cloud in their everyday way of working. Start-up companies using traditional models to build their businesses often struggle with high overhead costs, such as expensive office space and employee salaries and benefits.

Cloud, E-ployment

Picking the right agency model matters for both client and agency marketers

October 26, 2017 | Christos Karakanna

Having worked in agencies for 18 years or so, the one thing I can say for certain is change happens; you either keep up or die, or become stale and slowly wither away.  And if you are really brave you get ahead of the curve. And if you are exceptionally smart you pick the right curve. But picking the right path has always been the tough part.

E-ployment, Cloud, UK

How I switched from a full time career to self employed, remote working

April 25, 2017 | Kate Adams

I have always been a hard worker, turning up in the office early, leaving late, breaking plans to meet a deadline for a client who left the office hours before. It is an innate part of my makeup — I was in essence a workaholic. Then, one day, out of nowhere — life hit me.

E-ployment, UK

Cloud-based agency expands in the Netherlands and opens UP Creative Space Amsterdam

April 19, 2017 | Lawrence Masle

Trying to find the perfect flexible office space in an international city like Amsterdam is not easy.  But when UP THERE, EVERYWHERE - the world’s first global cloud based agency - met with the folks at B.Amsterdam, we knew that we finally found a home for opening an UP Creative Space in Amsterdam.  The member- oriented community at B. fits perfectly with UP, and we love the creative vibe that permeates throughout the entire building.

Cloud, E-ployment, News

Expect more out of your agency

November 03, 2016 | Lawrence Masle

Professional service industries like advertising agencies have been hampered for decades by traditional organizational structures and large amounts of overhead. Today, enabled by cloud based platforms and digital tools, agencies are capable of delivering far better value than what has historically been produced.

E-ployment, Cloud, Digital, Marketing Strategy

Will cloudsourcing and crowdsourcing replace outsourcing?

May 24, 2016 | Elizabeth Nelson

Businesses have always looked for creative ways to save money on the costs of infrastructure or paying employees. Outsourcing has been popular for decades but often creates negative repurcussions and doesn't always yield the same high standard or cultural understanding. Call centers abroad have long been the focus of bad jokes as well as criticism. But at the heart of this malignment is a cry for something better, and it seems outsourcing is starting to be replaced with creative, innovative and even honorable initiatives. Can new ideas such as cloudsourcing and crowdsourcing change the way we think about employment and product development?

E-ployment, Cloud

Flexibility at work: How to kill the micromanager

April 25, 2016 | Elizabeth Nelson

In recent years, a lot of companies have transitioned to flex-based work, allowing more employees to work from home, or to have flexible hours. In spite of the benefits, it’s not an exact science. For every example showing how flex-time improved productivity or increased morale, there is one that wasn’t as successful. The key, of course, is how well management implements the change.


Have you joined the gig economy? Why E-ployment is the future

March 09, 2016 | Elizabeth Nelson

An emerging term for the new workforce is the "gig economy," or "flex economy." As of 2015, the average business' workforce consisted of 20 percent contingent workforce and 54 percent traditional full-time employees. The remaining 26 percent consisted of a gray area of people who fit into both categories; perhaps remote workers or part-time employees. Predictions say this will only rise in the coming years.


Blog: Swedish | English

Have a thought? Leave a comment