Working in the cloud as part of the gig economy company has advantages. As a cloud-based company, UP There, Everywhere embraces the lifestyle of digital nomads. In fact, alternative work arrangements are a major part of the appeal for UP members who tend to live around the world – some following a digital nomad lifestyle, others working from home or in shared co-working office spaces, but all working in the cloud. Let’s take a closer look at why one new UP member chose to leave the 9-to-5 world to work in the gig economy, or as UP calls it "e-ployment”.
It’s no secret that the cloud has significantly disrupted the way businesses are run today. Think about Über, Amazon and Facebook. Yet, most businesses have not moved into the cloud in their everyday way of working. Start-up companies using traditional models to build their businesses often struggle with high overhead costs, such as expensive office space and employee salaries and benefits.
Having worked in agencies for 18 years or so, the one thing I can say for certain is change happens; you either keep up or die, or become stale and slowly wither away. And if you are really brave you get ahead of the curve. And if you are exceptionally smart you pick the right curve. But picking the right path has always been the tough part.
Trying to find the perfect flexible office space in an international city like Amsterdam is not easy. But when UP THERE, EVERYWHERE - the world’s first global cloud based agency - met with the folks at B.Amsterdam, we knew that we finally found a home for opening an UP Creative Space in Amsterdam. The member- oriented community at B. fits perfectly with UP, and we love the creative vibe that permeates throughout the entire building.
Professional service industries like advertising agencies have been hampered for decades by traditional organizational structures and large amounts of overhead. Today, enabled by cloud based platforms and digital tools, agencies are capable of delivering far better value than what has historically been produced.
Businesses have always looked for creative ways to save money on the costs of infrastructure or paying employees. Outsourcing has been popular for decades but often creates negative repurcussions and doesn't always yield the same high standard or cultural understanding. Call centers abroad have long been the focus of bad jokes as well as criticism. But at the heart of this malignment is a cry for something better, and it seems outsourcing is starting to be replaced with creative, innovative and even honorable initiatives. Can new ideas such as cloudsourcing and crowdsourcing change the way we think about employment and product development?
UP THERE, EVERYWHERE, the global cloud based agency, has been featured in a Nasdaq.com article. The article titled 'Leading from a Distance: How to Manage Remote Employees' makes reference to E-Ployment and the flattened globalised world we live in needing new business models. A link to the article is given below.
The UK's Daily Telegraph ran a feature this past Tuesday October 28th, 2014, on the growing trend of people living and working where they want, as independent workers, through the use of cloud based tools.
These global digital nomads are becoming an increasingly important part of the global shift in employment economics and cities and countries are having to consider the best ways to attract and retain these people as new residents.
Watch this video in which UP THERE, EVERYWHERE co-founder Julian Stubbs talks about the agency's new book "E-Ployment" which defines a new way of living and working in the cloud. Employment was the first way. Self-employment was the second. Now, there's a third way. We all call it e-ployment.