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Stories at the heart of place branding

Place Branding

16 Jul 2021
Place Branding UP FOR REAL Featured | 10 min read

Stories at the heart of place branding

When Evelyn Waugh wrote Brideshead Revisited at the tail end of WWII h...

By Stuart Delves | UK
03 May 2021
Place Branding UP FOR REAL UP Featured | 7 min read

What's next after COVID? The new destination marketing playbook

I love traveling. I get inspired by the creative energy of cities and ...

By Ardi Eleveld
22 Apr 2021
Place Branding UP FOR REAL Featured | 5 min read

The travel revolution and the future traveller: How will this story unfold?

T  hankfully, after the pandemic’s freakish, elongated turbulence, the...

By Jamie Delves
10 Nov 2020
Place Branding Featured | 6 min read

Place branding: Reflections on inward investment in Sweden during COVID-19

T he COVID-19 pandemic has put the world on hold. Around the globe, bu...

By Olle Zetterberg
26 Oct 2020
Place Branding News UP FOR REAL Webinars | 1 min read

Closed for Business - Is Inward Investment Dead?

With the COVID-19 crisis far from over, is inward investment dead as a...

By Julian Stubbs | Stockholm
27 Jun 2020
Place Branding UP FOR REAL Identity | 1 min read

Iconic designer Milton Glaser has died aged 91. Five years ago we were lucky enough to interview him for the UP FOR REAL podcast series. Listen to it here.

In October 2015 we were lucky enough to get to interview legendary gra...

By Ronja
04 Nov 2019
Place Branding E-ployment | 6 min read

What Benjamin Franklin Would Think About Digital Nomads

It’s a warm fall day in Philadelphia and I’m sitting in Little Pete’s ...

By Julian Stubbs | Stockholm
11 Oct 2019
Place Branding UP FOR REAL | 2 min read

My top 5 takeaways from Dubai about Place Branding

Last week, I had the honor of delivering a keynote speech about the im...

By Lawrence Masle | Netherlands
03 Oct 2019
Place Branding News UP FOR REAL

Julian Stubbs Keynote Speaker at  Economic Summit in UK.

Julian Stubbs will be one of the keynote speakers at the inaugural Che...

By UP Blog Staff
10 Apr 2019
Place Branding International E-ployment UP FOR REAL | 6 min read

What makes a city popular with digital nomads?

It is often said that superfast broadband makes geography irrelevant f...

By Alex Beeching | UK
07 Feb 2019
Place Branding

The Place Branding Podcast Episode 1: Milton Glaser

In this first edition of The Place Branding Podcast, UP CEO  Julian St...

By UP Blog Staff
31 Jan 2019
Place Branding | 4 min read

Are cities the new countries?

The question has been raised by the BBC and others such as the Organis...

By Alex Beeching | UK

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