UP Market Research Agency services

Market Research

Understanding your markets to create a brand and communications strategy

Understanding is key 

UP starts all major marketing, branding, advertising, digital and creative service projects with a deep understanding of your customers, competitors and marketplace.  This covers both quantitative and qualitative research and can range from desk and digital research, to online surveys, telephone interviews and focus groups.

We have a vast experience with market research and can undertake original research if needed.  We don’t forget the importance of internal research either. Most often we find the key to igniting a campaign, brand or organisation is to be found internally.

As part of our Audit phase (see BASE-UP program) we will often run an internal Start Me UP workshop session. UP has a vast experience over many years of running these sessions on every continent for clients ranging from small start ups to the likes of Microsoft and GE. Better understanding and insight is the beginning of any good creative or marketing plan.

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Our services

Within market research our services include: 

Market research and analysis
Qualitative research
Quantitative research
Desk research
Online surveys and polls
Telephone interviews and surveys
Focus groups
One-on-one interviews

Our services

branding and communications agency services

Branding & Communications. We help brands connect and engage by finding a unique voice in the market. From strategy and positioning, to logo and graphic design, to advertising campaigns, we produce identity and communications materials that build credibility, as well as sales.

inbound marketing agency content marketing services

Inbound & Content Marketing. UP has a team of inbound-certified content experts, writers and designers who know your market and can develop an inbound marketing strategy that will help you attract visitors to your website, convert them into leads and then into customers.

video, film, soundtrack creation agency services

Film & Sound.  Our talent pool includes musicians, song writers and video technicians who can create unique soundtracks for your corporate films or put together a streaming YouTube video that showcases your products or company.

market research start-me-up workshops

Market Research. UP starts all major marketing, branding, advertising and creative service projects with a thorough briefing process. This phase might include research or a Start Me UP workshop. It’s the beginning of any good marketing plan.

social media & digital marketing agency service

Digital Services. We not only build websites, microsites and e-commerce platforms, we can also help tie your online and offline branding together with digital and social media services, pay per click (PPC), SEO, or Adwords.

Expect more from UP


Free guide to competitor analysis

Free guide to competitive analysis

How well do you know your competitors? What you don't know could be hurting you. Download our free guide to competitive analysis to get started on finding out.

Competitive Analysis Guide

How can we help you?

Contact us today