
A deep dive for your team and ours
UP offers a number of workshops that are designed to provide real insights to help support your marketing and sales efforts, train your team, as well as gain alignment with your global marketing.
Our workshops cover everything from identifying target audiences to brand development, social media strategies, how to implement Ai strategies and even new product innovation. The sessions are informal, educational, inspiring and always fun.
These sessions can be run anywhere in the world and be as large or small as needed with a goal of understanding market needs and goals.
Types of workshops
- Start Me UP workshops
- Inbound and content marketing
- Brand strategy workshops
- Value proposition workshops
- Internal communications
- Writing workshops
"Understanding: The power of comprehending; especially the capacity to apprehend general relations of particulars; the power to make experience intelligible by applying concepts and categories."
- Merriam Webster's Dictionary
START ME UP
START ME UP workshops give your team and ours a deep dive into your brand and communications needs. These workshops cover everything from identifying target audiences to brand message development to usability studies of your website. These sessions can be run anywhere in the world and be as large or small as needed with a goal of understanding market needs and goals.
Branding
Branding workshops are specifically focused to help to uncover the essential message at the core of your brand identity. From startups needing a new identity to established firms that have lost their inspiration to merged brands that need a unifying theme, branding workshops reveal the essential essence that makes your brand special.
Internal communications
For a strong and consistent external brand, you need alignment internally. Employer branding and internal communications are key elements of your overall brand reputation. UP helps get your team onboard with your message and inspired by your identity, offering training and brand rollout workshops, as well as employer branding sessions.
Inbound marketing
Inbound workshops can help your team understand how to use inbound marketing effectively. They can be customized to your needs and provide an introduction and deep dive into inbound tactics, act as planning sessions for content development, or focus on goal-setting and alignment of sales and marketing.
Value propositions
Defining why clients and customers choose your products or services is a critical step for any company.
Over the years, we've helped hundreds of sophisticated businesses — both large and small — develop clear, compelling value propositions that truly support effective marketing and sales.
Writing workshops
UP offers bespoke writing workshops for teams as well as a series of online and in-person retreats from time to time. These retreats can be held at an offsite location, or remotely via Zoom. Find out more about scheduling a retreat or workshop for your team.
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