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Marketing News, Ideas & Insights

UP Editorial Team

UP Editorial Team represents the collective thinking of UP THERE, EVERYWHERE, a global, multi-disciplinary agency of more than 200 specialists. Our articles draw on insights from across strategy, creativity, culture and digital, with a focus on how brands grow in a fast-changing world.
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03 Oct 2019
Place Branding News UP FOR REAL | 1 min read

Julian Stubbs Keynote Speaker at  Economic Summit in UK.

Julian Stubbs will be one of the keynote speakers at the inaugural Che...

By UP Editorial Team
12 Apr 2019
Marketing Featured | 8 min read

Key elements of a successful marketing strategy

We are delighted to have Professor Doug West of Kings College London a...

By UP Editorial Team
07 Feb 2019
Place Branding | 1 min read

The Place Branding Podcast Episode 1: Milton Glaser

In this first edition of The Place Branding Podcast, UP CEO Julian Stu...

By UP Editorial Team
07 Feb 2018
Social Media Inbound Marketing | 3 min read

Promoting your content on a shoe-string – tips for start-ups

In a previous blog post, we discussed ways small businesses and start-...

By UP Editorial Team
08 May 2017
News | 2 min read

Animech Communications and UP THERE, EVERYWHERE announce merger

FOR IMMEDIATE RELEASE - May 8, 2017 - Animech Communications today ann...

By UP Editorial Team
03 Feb 2017
Inbound Marketing | 4 min read

Inbound Marketing: Tailor-made or for start-ups?

The seventh edition of State of Inbound from Hubspot, the inbound mark...

By UP Editorial Team
11 Apr 2016
International Branding | 6 min read

5 Brand Naming Mistakes Global Companies Still Make

A weak brand name is rarely just cosmetic. It’s commercial. In a globa...

By UP Editorial Team
02 Jun 2015
UP FOR GOOD Sustainability | 2 min read

Why every board needs to consider a sustainable agenda

The fact that water is crosscutting global macro trends such as energy...

By UP Editorial Team
03 Oct 2014
Inbound Marketing | 5 min read

Sales Problems Marketers Get Blamed For (and whether it's their fault)

How to fix common "sales" problems There are two types of companies: t...

By UP Editorial Team
07 Aug 2014

Wondering what's UP?

Watch this short film to understand what UP is all about.

By UP Editorial Team
03 Aug 2014
e-ployment Advertising News | 1 min read

UP author in Journal of Advertising Research

UP co-founder, brand strategist and writer Julian Stubbs was recently ...

By UP Editorial Team
05 Jun 2014
International News Branding | 2 min read

UP creates new endorser brand for the Dutch optic specialist market

IIt's not every day that you get the opportunity to create a new brand...

By UP Editorial Team

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