Chris Little | UK

Chris is a specialist in customer insight for innovation, CX and growth. As a member of UP, he provides insight and growth strategy to clients around the world. Chris is a highly experienced marketing consultant with a strong knowledge of the Financial Services, Telecommunications and Technology sector. His strength is bringing deeply insightful customer analysis to enable a focus on growth. He delivers programmes that deliver effective and actionable insight translated into company-wide strategies for Customer Centricity, Innovation, Market Entry, Customer Experience, Start-up, Marketing. The outcome is Growth.
08 Apr 2021

How digital marketing is reshaping financial services

Many years ago when I moved from major consumer brands to become a mar...

07 Jan 2020
UK Financial Services | 10 min read

A guide to marketing financial services in the age of disruption

The financial services market is ever-evolving and with the advent of ...

28 Nov 2019

What can we learn from the winners of the UK Customer Experience Awards?

If you ever wondered what the formula for a great customer centric exp...

17 Oct 2019

5 steps toward a customer-centric experience in financial services

From fintech challenger banks like Monzo and Atom to startups like dig...

08 Oct 2019

4 lessons to meet the challenges of marketing financial services in the age of disruption

The traditional world of financial services is being disrupted by agil...

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