Marina Hop | UK

Marina is an UP marketing strategist who works with Life Science companies to deliver effective marketing that increases their commercial success. Her experience includes branding, campaign design, and new product launches and she is based in the United Kingdom.
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17 Feb 2019

5 myths about marketing to scientists

Marketing to scientists has some noteworthy differences compared to ot...

31 Jan 2018

Why B2B best practices don’t work when marketing to scientists

It’s tempting to look at best practices in B2B marketing and apply the...

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