Sofia Hedberg

Sofia Hedberg is an Account Manager at UP. Sofia increasingly writes about technology and energy, exploring how rapid developments across these industries intersect with marketing, communications and brand strategy. Based in Stockholm, she has a particular interest in the growth of the region’s tech and energy landscape and what it means for the way businesses communicate innovation and change. Fluent in Dutch, English and Swedish, and proficient in Spanish, Sofia brings cultural fluency and an international perspective to global collaborations.
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04 Dec 2025

Stockholm at the frontier of AI in Life Science: key takeaways from AI Salon at Norrsken

At the latest AI Salon Stockholm event hosted at Norrsken, founders, r...

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