Close
Global
Menu

What’s UP?

Marketing News, Ideas & Insights

Ben Libberton | Sweden

Ben Libberton is a content writer and digital strategist with a background in life science research. He did a PhD in microbiology in Liverpool before moving to Stockholm. Now he works with companies and universities to improve their inbound marketing and generate persuasive content that will resonate with a technical audience.
Categories
26 May 2021
Branding Marketing Featured | 6 min read

How can you measure the health of a brand? (A real-life example)

We know when brands are healthy. Household names that we associate wit...

By Ben Libberton | Sweden
22 Jun 2020
Digital Communications Events Webinars | 5 min read

10 steps to create a webinar series that wows your customers

In an instant, COVID-19 forced the world to change. Open plan offices,...

By Ben Libberton | Sweden

    Posts by Tag

    See all
    Blog: Swedish | English

    Related Blogs

    09 Mar 2025
    Life Science Marketing UP FOR LIFE Featured | 8 min read

    Six truths about marketing to life scientists

    People often ask what makes marketing to scientists different from mar...

    By Therese Sundell | Sweden
    09 Mar 2025
    Content Marketing Social Media UP Featured Aesthetics | 6 min read

    Social media marketing for aesthetics and dermatology? Here's 5 considerations

    Navigating social media in the aesthetics and dermatology industry isn...

    By Malena Lagerhorn
    09 Mar 2025
    News Social Media Marketing Featured | 3 min read

    UP THERE, EVERYWHERE; What we do & how we do it

    The traditional agency model is outdated. Slow, expensive, and siloed....

    By Julian Stubbs | Stockholm

    Subscribe to our blog