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Aimen Arshad

Aimen is a science writer and marketer at UP. Following a Master’s in Biomedical Sciences and intrigued by marketing, Aimen transitioned to science communication. She has worked with healthcare and science brands to enhance their digital presence—optimizing social media, websites, and landing pages to engage audiences and communicate technical information effectively.
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06 Mar 2025
Featured | 10 min read

What Makes an IWD Campaign Successful? Lessons for Business Leaders

Every year, brands flood social media with messages for International ...

By Aimen Arshad

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    Blog: Swedish | English

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