So your own company is environmentally and socially responsible? Great. And you want that to reflect on your brand and your bottom line? Good for you.
Last week LinkedIn announced some changes to the overall look and feel of its Company Pages.This is good news for marketers, but also means you need to rethink how you present your Company on LinkedIn (and plan to update it if you have an existing Company Page.)
Leafing through the tables and footnotes of an annual report, specified and analyzed down to the last decimal point, they appear to provide very definite and precise information. Much like mathematics, physics or chemistry.