A good friend, who has been a client several times during our relationship, pointed out to me one of the really big advantages from his perspective of UP THERE, EVERYWHERE.
He knows that if he takes his business to an agency he will end UP being given a team to work on his business that hopefully will be the best team for his business. However, he’s also realistic enough to know that the agency will first and foremost be looking to make the most of the limited resources they have available.
Agencies have a tremendously high fixed overhead cost to cover – I know I’ve been there. In his words ‘they’ll give me a team that has spare capacity – but not always the best team for my business’.
He went on to point out that at UP* we are in the fortunate position of having a much wider resource base – more talent, more people to choose from, with no fixed overhead to cover – so there’s no pressure on forcing a team onto the client. We can even offer the client the choice of team and location that makes most sense for them.
Think about it. How many agencies can offer that?