Close
Global
Menu

What’s UP?

Marketing News, Ideas & Insights

Main UP Blog listing page

Charlotte Wibäck | Stockholm

As a veteran crisis communications expert, and former CEO of Animech Communications, UP Senior Strategist Charlotte has worked with the World Health Organization and United Nations in countries such as Myanmar and Sudan during natural disasters and disease outbreaks. In addition, she’s created award-winning communications campaigns for a number of international healthcare companies.
Categories

    Posts by Tag

    Blog: Swedish | English

    Related Blogs

    05 Nov 2026
    Content Marketing Inbound Marketing Featured AI | 8 min read

    What HubSpot's UNBOUND 2026 Taught Us About AI and People

    Fourteen thousand people. Three days in Boston. One very big question:...

    By Lizzie Russell
    28 Sep 2026
    Content Marketing Featured AI | 8 min read

    LLMAGEDDON: The End of Marketing as We Know It?

    Five takeaways from UNBOUND 26 and why the opportunities ahead are eno...

    By Julian Stubbs | Stockholm
    14 Sep 2026
    UP FOR LIFE Featured | 11 min read

    Life Science: Still (Always) My Favourite Shirt

    I spent two days at Nordic Life Science Days 2026 in Stockholm, wander...

    By Robert England, PhD | Uppsala

    Subscribe to our blog