
*Up There, Everywhere
Digital & Social Media
‘We need a social media strategy that reflects our brand.’
Just because everyone else is doing it doesn’t mean you have to do it to, does it? Sounds like something your mum might say? Well, yes, social media is where marketing lives right now. And yes, you should do it. But not just because everyone else is doing it.
If you want to create a genuine, authentic brand, you need to have genuine authentic relationships with your customers, and today that means social media outreach via blogs, Twitter, Facebook, Linked In, YouTube, Flickr, and more.
Trusting your digital image, and your web site creation, to just anyone won’t give you a consistent and unified brand image. If you want to take your brand experience UP to the next level, you need to incorporate all aspects of your brand identity into the mix and have a truly integrated approach.
Your web site is a front door. It’s the first place potential customers go when they want to know about your company. What is your web and social media strategy saying about you today?
A good web site considers many elements: search engine optimization, user experience, brand identity, and of course, it must work. If the web site isn’t helping you meet your business goals, the web site isn’t helping you.
Digital Services
*UP There, Everywhere can help build your social media and digital strategy, and get your sales and marketing organization truly online.
Some of the areas we work with:
• Blog creation and maintenance – We’ll set up a group blogging schedule and provide guidelines (and editing) for your bloggers as needed
• Blog writing – We can contribute to your blog as needed
• Web site design – Design, writing and development of a SEO-friendly web site that reflects your brand identity and is visible to search engines
• Customized Facebook page design – We’ll customize a Facebook fan page for you
• Twitter page – We’ll give you a Twitter page that reflects your brand
• Micro- or product site design – We’ll create a truly unique design consistent with the rest of your brand
• Advertising landing pages – We’ll create pages that convert ads to sales
• Flash demos or sites – We’ll create a showcase for your product(s)
• App development for mobile devices across multiple platforms
• Back UP*: global back up services for file storage, updating and retrieval
Social Media
• Facebook – Setting up and maintaining a Facebook Fan page, creating promotions, attracting fans
• Social media campaigns
• Twitter – Setting up and maintain a Twitter presence for your business
• Linked In – Managing a Linked In Group and starting/monitoring discussions
• YouTube – We can help you integrate a video presence into your online brand and SEO efforts
• Social media monitoring – monitoring the online space for your brand reputation
• Promotions – creating promotions to build your online fan base
• Consulting – We’ll create a customized social media plan and schedule for you
Contact us about digital & social media.