Social media, and Facebook advertising, may seem like a big black hole to many business owners and brand managers. But in reality, setting up a Facebook or social media campaign is not only essential for any consumer brand today, but…
It’s increasingly obvious that the world needs to change and change quickly and radically. It needs to find new ways to work and new ways to do business. Five years ago I used to spend at least three hours a…
A Moment in History. December 10th 2011 & The Nobel Peace Prize. This years joint winners of the Nobel Peace Prize gave three powerful lectures yesterday in the impressive setting of Oslo City Hall. It was a moment in history…
Over the past two or three weeks you’ll have noticed, unless you’ve been walking around with your head in the clouds, that the technology world has had the equivalent of some pretty huge seismic events. The acquisition of Motorola Mobility…
Following on from my last blog approach of ‘Good Artists Borrow, Great Artists Steal ‘ this month I happily embezzle a few words from a person I have the great pleasure of knowing well – John Simmons. John is an…
Today Barcelona is one of Europe’s, if not the world’s, most successful destinations for both tourism and as a business location. People even talk of adopting the Barcelona model when it comes to redefining a post-industrial location. However, it was…
A month or so ago I was fortunate enough to attend a creative business writers course at Merton College Oxford. The company behind the course is called Dark Angels a UK based organisation dedicated to improving business writing. There were…
How many ways can you convey a message? We have so many ways to convey how we feel, but so few of those ways really let the world know how important the message really is to us. Time and time…
A good friend, who has been a client several times during our relationship, pointed out to me one of the really big advantages from his perspective of UP THERE, EVERYWHERE. He knows that if he takes his business to an…
The word different has played a pretty important part in my life. At my old company, Dowell//Stubbs, our tagline was A Different Point of View. It spoke to one of the fundamental elements of branding– that of being different. Today…